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ORGmuze - a museum about organized life
Org builds long-term survivability by investing in radical, risky next-generation innovations.
Org. priority is to maximize current profits by putting main efforts into proven "cash cows" (established business assets).
Result: innovation ventures either neglected, starved or socialized into conformity to dominant org. culture.
former mental model.
New ventures are sheltered, protected by top managers who "get" the dual strategy. Both sides are integrated to share assets both ways.
COST: new thinking & new systems are required
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